Fitness entrepreneur Emily Schromm has no interest in competing with outdoor brands for the lightest trail-running or hiking backpack.

The latest model of her EmPack backpack line weights up to 22 pounds – on purpose.

Schromm, 29, sold $40,000 of product on Kickstarter over two days for the Nomad, which is designed for the outdoor adventurer looking to carry a weighted bag and hydration into the wilderness.

Read the full story HERE